Content Marketing for
Private Equity Firms
I implement content marketing programs to supplement outbound biz dev efforts and engage prospective portfolio companies.
Engage Prospective Acquisitions Until They're Ready to Transact
Competition in the private equity space is at an all-time high and growing. To successfully place dry powder in quality assets, private equity firms need to demonstrate expertise and engage target companies at multiple touchpoints for better deal flow.
As in other industries, the company that best markets itself usually wins. I help private equity firms and investment banks generate expertly written content that engages prospective portfolio companies and sets firms apart from competing investors.
The process is as follows:
- First, establish goals regarding when, where, and whom you want to reach
- Second, identify appropriate channels and messages to communicate with your target audience
- Third, design and implement newly proposed content marketing programs to engage prospective acquisitions
- Fourth, review the success of your content marketing programs and iterate on performance
How to Work with Jack Vawdrey
1. Join a strategy call
On a strategy call, we will review your current marketing goals and tactics, plus introduce other strategies you haven't adopted yet. The cost of your strategy call will be credited toward your first month's contract.
2. Select your package and discuss a plan
When you're ready to move forward, select the package that best meets your requirements. See the next section for more details.
3. Let Jack design and implement your plan
After agreeing on a starting point, we'll design and implement your new marketing program to demonstrate expertise to target assets.
Plain & Simple Pricing
Simple & Plain Pricing
In this 1-hour strategy call, we will discuss content marketing tactics to engage prospective acquisitions and position yourself as the right partner.
The cost of your strategy call will be credited towards your first month of services.
The 16-hour bundle allows you to trial our services without a long-term commitment. 16 hours of work translates roughly to two 1200-word articles, including writing, editing, publication, and promotion on various channels.
The 16 hour/month retainer allows you to enact long-term execution of your content strategy. 16 hours of work translates roughly to two 1200-word articles, including writing, editing, publication, and promotion on various channels.